Our Commitment
IMERSA believes in science, nature and technology with a dynamic and contemporary approach.
Scientific researches applied to modern technology become the best tool for preserving and exalting principles and properties which are already found in nature. That’s why we have chosen to create IMERSA, an innovative beauty brand, strictly linked to the rhythms of nature. Entirely produced, tested and developed in Italy.
We have dedicated our researches in creating a simple and effective skincare based on a new active ingredient, not yet on the market: the Silk Sericin. One of the proteins of silk which we extract in our laboratories by keeping intact all its properties.
The result is an innovative and high quality product line for all skin types because silk has the advantage of being one of the most hypoallergenic fibers in nature.
Our Story
IMERSA began as an abstract idea in 2017, when Stefano introduced Martina to the extraordinary results of his years of silk research.
Martina realised that the incredible natural characteristics of silk would make an amazing foundation for an exciting new beauty brand.
After some thorough research, testing and perfecting, IMERSA was born.
Though relatively new, IMERSA has already created a buzz in the beauty world with our breakthrough products and their deeply moisturizing properties for incredibly happy and healthy skin.
The name IMERSA recalls to the Italian root word immersione.
It is a reference to the those moments we devote to looking after ourselves, after which we emerge restored and refreshed. While these moments may be brief or hurried in everyday life, they can still provide an opportunity for an immersive and invigorating experience which stimulates the senses.
Our Founders
IMERSA was created by Martina Gamboni, an entrepreneur and design marketing specialist and Stefano Lorenzoni, an entrepreneur active in life science technology.
Martina created a communication agency (Strategic Footprints) in 2003, and approaches this new adventure within the realm of beauty products with a sincere desire to develop a lifestyle brand that not only produces effective, wholesome products but also focuses on building relationships through original and creative content.
Stefano is the CEO of Leonardino, a biotech company that has an extensive history of working with silk for medical purposes and now aims to expand their reach into the cosmetics sector. The company is a perfect example of using science-based research of nature to develop innovative products while maintaining the typical standard of Italian excellence.
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